by lmiller | Mar 19, 2020 | Basket Size, Business Focus, Change, coaching, Customer Care, Marketing, Pharmacy Plan, Professional Development, Sales, Staff Loyalty
The APP conference in Australia is always a great opportunity to observe the current trends and themes in community pharmacy- even online as we are doing this year. Interestingly these are generally reflected in the practices employed by the winners of the “Guild...
by lmiller | Feb 12, 2020 | coaching, Customer Care, Marketing, Pharmacy Plan, Professional Development, Sales, Uncategorized
Are you losing sales and opportunities to build a really loyal customer base of advocates for your pharmacy? Click on the image below and watch this short video to discover how to capitalise on this opportunity using Facebook: Social media is a great marketing tool to...
by lmiller | Jan 22, 2020 | Business Focus, Change, coaching, Customer Care, Marketing, Pharmacy Plan, Professional Development, Staff Loyalty
These are troubling times for pharmacy right now. Economic uncertainty, increased competition, reductions in script revenue and profitability and changes in the level of government support (current and anticipated) have created in many pharmacists a desire to batten...
by lmiller | Oct 7, 2019 | Business Focus, Change, coaching, Customer Care, Marketing, Pharmacy Plan, Professional Development, Sales, Staff Loyalty, Work life Balance
If you’re sick of the doom and gloom about pharmacy being peddled by the pundits, I empathise with you but, I hate to say this, those pundits are right. Trying to compete with big discount pharmacies is just going to lead you into a big discount bankruptcy. Click on...
by lmiller | Sep 22, 2019 | Business Focus, Change, coaching, Marketing, Pharmacy Plan, Professional Development, Sales
How is the successful pharmacy of today different from before? Here are the universal principles that 70% of pharmacies find challenging to implement consistently. Click on the image below to watch this short video: 1. maximizing your sales (and profit margin) while...
by lmiller | Aug 6, 2019 | Basket Size, Business Focus, Change, coaching, Customer Care, Marketing, Pharmacy Plan, Professional Development, Sales
For many pharmacists, confusion and frustration reigns when it comes to marketing. Unless you have deep pockets, up to the minute marketing knowledge or are a big box discounter relying on your simple ‘value proposition’ of cheap prices to bring in masses...
