by lmiller | Aug 6, 2019 | Basket Size, Business Focus, Change, coaching, Customer Care, Marketing, Pharmacy Plan, Professional Development, Sales
For many pharmacists, confusion and frustration reigns when it comes to marketing. Unless you have deep pockets, up to the minute marketing knowledge or are a big box discounter relying on your simple ‘value proposition’ of cheap prices to bring in masses...
by lmiller | Jun 29, 2019 | Basket Size, Business Focus, Change, coaching, Customer Care, leadership, Marketing, Pharmacy, Pharmacy Plan, Professional Development, Sales, Staff Loyalty
The national press continues to take pot shots at community pharmacy, failing to understand the increasing benefits pharmacies bring to customers. This is happening in every Western country, yet more pharmacists are recognising that now is actually a time of great...
by lmiller | May 20, 2019 | Business Focus, Customer Care
As the thoughts turn to negotiations for the 7CPA in Australia and many similar changes are taking place around the world, some pharmacists are holding their collective breaths, still waiting for a miracle, hoping for some advantage or benefit to offset the hammering...
by lmiller | Apr 23, 2017 | Business Focus, Change, coaching, Customer Care, leadership, Pharmacy, Pharmacy Plan, Professional Development, Sales, Staff Loyalty
Human beings are driven by mental and emotional factors in their work. Excellent remuneration is no substitute for job satisfaction and pharmacists, in particular, usually chose their profession because they want to help people. You have the opportunity to motivate...