by lmiller | Nov 15, 2019 | Basket Size, Business Focus, Change, Customer Care, Marketing, Pharmacy Plan, Sales
I love this time of year. The madness of Christmas trading will settle back to a steady hum for most pharmacies and pharmacy owners will soon take a break and return feeling refreshed and reinvigorated, looking forward to the coming year and making plans for new...
by lmiller | Oct 14, 2019 | Basket Size, Business Focus, Change, Marketing, Sales, Staff Loyalty
A while ago I spoke at an excellent conference run by the Pharmacy Guild, attended by a select group of pharmacists. As the plane climbed through the skies on my return trip, I reflected on the strong reaction some of the delegates had to selling and being sold to. In...
by lmiller | Oct 7, 2019 | Business Focus, Change, coaching, Customer Care, Marketing, Pharmacy Plan, Professional Development, Sales, Staff Loyalty, Work life Balance
If you’re sick of the doom and gloom about pharmacy being peddled by the pundits, I empathise with you but, I hate to say this, those pundits are right. Trying to compete with big discount pharmacies is just going to lead you into a big discount bankruptcy. Click on...
by lmiller | Sep 22, 2019 | Business Focus, Change, Marketing, Pharmacy Plan, Sales
This is a pivotal time in community pharmacy. In the face of reduced government support, rising expenses, competition and the remuneration review many pharmacists are feeling quite unsettled. It’s normal to feel uncomfortable with uncertainty but sticking with what...
by lmiller | Sep 22, 2019 | Business Focus, Change, coaching, Marketing, Pharmacy Plan, Professional Development, Sales
How is the successful pharmacy of today different from before? Here are the universal principles that 70% of pharmacies find challenging to implement consistently. Click on the image below to watch this short video: 1. maximizing your sales (and profit margin) while...
by lmiller | Aug 6, 2019 | Basket Size, Business Focus, Change, coaching, Customer Care, Marketing, Pharmacy Plan, Professional Development, Sales
For many pharmacists, confusion and frustration reigns when it comes to marketing. Unless you have deep pockets, up to the minute marketing knowledge or are a big box discounter relying on your simple ‘value proposition’ of cheap prices to bring in masses...
