by lmiller | Aug 6, 2019 | Basket Size, Business Focus, Change, coaching, Customer Care, Marketing, Pharmacy Plan, Professional Development, Sales
For many pharmacists, confusion and frustration reigns when it comes to marketing. Unless you have deep pockets, up to the minute marketing knowledge or are a big box discounter relying on your simple ‘value proposition’ of cheap prices to bring in masses...
by lmiller | Jun 30, 2019 | Sales
Now is a time of both danger and opportunity. On one hand, never before has there been so much competition for the customer’s prescription dollar. Never has there seemingly been so much price sensitivity on the part of the customer or a low level of loyalty to a...
by lmiller | Jun 29, 2019 | Basket Size, Business Focus, Change, coaching, Customer Care, leadership, Marketing, Pharmacy, Pharmacy Plan, Professional Development, Sales, Staff Loyalty
The national press continues to take pot shots at community pharmacy, failing to understand the increasing benefits pharmacies bring to customers. This is happening in every Western country, yet more pharmacists are recognising that now is actually a time of great...
by lmiller | Jun 23, 2019 | Business Focus, Change, leadership, Pharmacy, Staff Loyalty
Technology is exciting….and for many pharmacists it’s a fun thing to consider. Science fiction comes to life. So many possibilities! But, the big question is: is that piece of technology an innovation for your pharmacy and for your customers? How do you...
by lmiller | Jun 23, 2019 | Marketing, Pharmacy Plan
What Do You See As Some Key Technological Developments For Community Pharmacy? Robotics (like the Rowa automated dispensary and inventory management robot) and cloud based DAA packing services (like MPS) are maximizing pharmacies’ profitability and staff productivity,...