May 1, 2020
Savvy pharmacists have discovered the key factors to excellent sales performance, regardless of market conditions. Never has this been more important than right now. The cold, hard fact is your pharmacy’s survival depends on customers making a conscious choice to come... read more
Apr 13, 2020
Want your team to be a magnificent asset that provides maximum value to customers and your bottom line? This is not an impossible dream! Pharmacists are taught to analyse and use scientific logic not how to manage a team but here is a clear proven path to follow; a... read more
Mar 19, 2020
The APP conference in Australia is always a great opportunity to observe the current trends and themes in community pharmacy- even online as we are doing this year. Interestingly these are generally reflected in the practices employed by the winners of the “Guild... read more
Feb 12, 2020
Are you losing sales and opportunities to build a really loyal customer base of advocates for your pharmacy? Click on the image below and watch this short video to discover how to capitalise on this opportunity using Facebook: Social media is a great marketing tool to... read more
Jan 23, 2020
Two pharmacists were having an animated debate about whether Facebook marketing was worthwhile. One was adamant that it was a lot of effort for very little return. The other hotly disputed that viewpoint claiming it was immensely beneficial to her business. Both... read more
Jan 22, 2020
These are troubling times for pharmacy right now. Economic uncertainty, increased competition, reductions in script revenue and profitability and changes in the level of government support (current and anticipated) have created in many pharmacists a desire to batten... read more
Jan 5, 2020
How important is your pharmacy to you as a business? The usual answer I get from pharmacists is ‘very’ and yet it’s still a significant challenge to find time to focus strongly ON their business because they’re so busy IN their business. Click on the image below to... read more
Jan 2, 2020
Does this sound like your life? Click on the image below to watch this short video: You’ve just taken a beautiful, relaxing holiday with your family. Before you went you set up some important protocols for your staff To stay on track, working efficiently while you’re... read more
Nov 15, 2019
It’s a familiar refrain for all of us at this time of year. As John Lennon so eloquently put it: “…and so this is Christmas and what have you done? Another year over and a new one just begun….” . I guess what he was trying to say is that now is... read more
Nov 15, 2019
I love this time of year. The madness of Christmas trading will settle back to a steady hum for most pharmacies and pharmacy owners will soon take a break and return feeling refreshed and reinvigorated, looking forward to the coming year and making plans for new... read more
Oct 14, 2019
A while ago I spoke at an excellent conference run by the Pharmacy Guild, attended by a select group of pharmacists. As the plane climbed through the skies on my return trip, I reflected on the strong reaction some of the delegates had to selling and being sold to. In... read more
Oct 7, 2019
If you’re sick of the doom and gloom about pharmacy being peddled by the pundits, I empathise with you but, I hate to say this, those pundits are right. Trying to compete with big discount pharmacies is just going to lead you into a big discount bankruptcy. Click on... read more
Sep 22, 2019
This is a pivotal time in community pharmacy. In the face of reduced government support, rising expenses, competition and the remuneration review many pharmacists are feeling quite unsettled. It’s normal to feel uncomfortable with uncertainty but sticking with what... read more
Sep 22, 2019
How is the successful pharmacy of today different from before? Here are the universal principles that 70% of pharmacies find challenging to implement consistently. Click on the image below to watch this short video: 1. maximizing your sales (and profit margin) while... read more
Aug 14, 2019
Are you using the ‘f’ word much this year? If you are then go grab a cup of coffee or a nice cup of tea, come back, settle in and read this 10 minute article. It could quite possibly be one of the most important reads of the year and you might be pleasantly surprised... read more
Aug 6, 2019
For many pharmacists, confusion and frustration reigns when it comes to marketing. Unless you have deep pockets, up to the minute marketing knowledge or are a big box discounter relying on your simple ‘value proposition’ of cheap prices to bring in masses... read more
Jun 30, 2019
Now is a time of both danger and opportunity. On one hand, never before has there been so much competition for the customer’s prescription dollar. Never has there seemingly been so much price sensitivity on the part of the customer or a low level of loyalty to a... read more
Jun 29, 2019
The national press continues to take pot shots at community pharmacy, failing to understand the increasing benefits pharmacies bring to customers. This is happening in every Western country, yet more pharmacists are recognising that now is actually a time of great... read more
Jun 23, 2019
Technology is exciting….and for many pharmacists it’s a fun thing to consider. Science fiction comes to life. So many possibilities! But, the big question is: is that piece of technology an innovation for your pharmacy and for your customers? How do you... read more
Jun 23, 2019
What Do You See As Some Key Technological Developments For Community Pharmacy? Robotics (like the Rowa automated dispensary and inventory management robot) and cloud based DAA packing services (like MPS) are maximizing pharmacies’ profitability and staff productivity,... read more
Find Out How To Compete With The Big Discounters And Stay Ahead Of Your Local Competition With This Quick 10 Point Checklist.
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